In this sense, Fire tablets work well for anyone who is an Amazon user - especially if you're a Prime member, as you're rewarded with all that extra sign-up content, such as Amazon Video. Books are in sync with your Kindle, Amazon Video content is in sync with your smart TV, and so on. You can hack Play Store onto a Fire tablet if that's what you want to do, but essentially, this tablet is built around Amazon Appstore and Amazon services.Īs the Fire 7 is designed to work with your Amazon account, as soon as you turn it on you'll be synched with content from your account.

The big thing to remember is that this doesn't come with Google Play or those Google apps that you would associate with Android. That extends to things like the basic navigation controls, the notifications and quick toggle shortcuts, so the Fire tablet is familiar place for those with Android phones.

This is essentially a skewed version of an Android operating system, so has a lot in common with Google's mobile OS. Amazon Fire 7 vs Fire HD 8 vs Fire HD 10: Which Fire tablet should you buy?Īmazon Fire 7 review: Software and user interfaceĪmazon's Fire tablets predictably run something called Fire OS.The Fire 7 won't break any speed records, it's not the snappiest tablet around, but it still has the power to fire up a full range of games, apps and services, to keep you connected and entertained, without breaking the bank. If you're after a tablet that's so affordable it's almost disposable, can act as a bedside companion or travel pacifier for the kids, then the Fire 7 should be the among first devices that you consider. Technically, it will never be a good as any number of rivals - it's slower, less resolute, and doesn't last as long, as well as not reflecting the app proposition compared to Apple or Android competitors - but with the colossal saving you'll make by not just jumping in and buying a big brand tablet, it's all excusable. If you want something larger than your phone for browsing and shopping, or watching catch-up TV or movies in bed, then the Fire 7 is an easy choice. Instead, this tablet is one of the best tech bargains you'll find. It's one of those devices that you'd probably dismiss based on the spec sheet, if it wasn't for its ridiculously affordable price point.

The Fire 7 has won itself a lot of fans based on its happy-go-lucky positioning at the bottom of the tablet pile.

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